Digital Transformation · 2023
Forge Commerce for Forge Supply Co.
A headless replatform that took an industrial catalogue of 210,000 SKUs to the edge.
- 0.9s
- Category render
- +78%
- Organic traffic
- 210k
- SKUs
The challenge
A monolithic storefront took 6.8 seconds to render a category page, and every merchandising change required a developer.
What we did
Migrated to a headless architecture with incremental static regeneration per category.
Moved search to a dedicated index with faceting over 210k SKUs.
Handed merchandising to the commercial team through a structured content model.
Established a performance budget enforced in CI on every pull request.
The outcome
Category pages now render in 0.9 seconds, organic traffic grew 78%, and merchandising ships without engineering involvement.